Course Overview
Introduction to various digital technologies used in communication design Designing for internet and communication devices, its limitations and possibilities Pixel perfect design, use and importance of digital artifacts Designing for print media Constraints and possibilities in modern printing process Study of production methods of books, new papers, magazines etc. Study of packaging using different materials. Handling print projects through digital media. Digital format image manipulation, Colour correction, font management, colour proofing etc.
| Total Credits | 4.0 |
| Type | Theory |
| Lecture | 1.0 |
| Practical | 2.0 |
| Half Semester | N |
| Text Reference | Lule, Jack, Understanding Media and Culture: An Introduction to Mass Communication, Flat World Knowledge, 1 March, 2.Lister, Martin, Dovey, Jon, Kelly, Kieran, Grant, Iain, Giddings, Seth, New Media: A Critical Introduction, Routledge; 2 edition (January 28, 2009)Krug, Steve, Don`t Make Me Think: A Common Sense Approach to Web Usability, NewRiders; 2 edition (18 August 2005)Ware , Colin, Visual Thinking: for Design, Morgan Kaufmann Publishers In (9 April 2008)Pipes, Alan. Production for Graphic Designers, Laurence King; 5 edition (2 Mar. 2009)Sarkar, Narendra Nath, Art and Print Production, Oxford University Press (July 15, 2008)Pipes, Alan. Production for Graphic Designers, Laurence King; 5 edition (2 Mar. 2009)Sarkar, Narendra Nath, Art and Print Production, Oxford University Press (July 15, 2008) |
About Instructor

Prof. Jayesh S. Pillai
