Course Overview
Introduction to type and its history. Type as a form and means of communication. Type in our environment. Introduction to Indian Type. Learning to see and recognize typefaces, type families and know about type designers. Construction of type with hand. Structure and anatomy of the type; x-height, ascenders, descenders, counter, cap-height, baseline, etc. Typographic variables: kerning, tracking, leading, Spacing etc. Classification of type. Semantics of type. Legibility and readability issues in type. Vernacular letter-forms. Introduction to traditional printing techniques like Block printing, Screen printing, Hot stamping, etc.
| Total Credits | 6.0 |
| Type | Theory |
| Lecture | 1.5 |
| Practical | 3.0 |
| Half Semester | N |
| Text Reference | – Carter Ron, Day Ben Meg Phillip, Typographic Design: Form and Communication, John Wiley & Sons, 1999- Allen Hurlburt, The Grid, John Wiley & Sons,1998- Jute, Andre; Grids: the structure of graphic design. Crans-Pres-Celigny: Rotovision, 1996- Carter Ron, Day Ben Meg Phillip, Typographic Design: Form and Communication, John Wiley & Sons, 1999 |
About Instructor(s)
Prof. Girish Vinod Dalvi | Prof. Sreekumar G.V
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